Top 4 Benefits For Promotional Brewery Coasters
From houses, to restaurants, to local bars, there is a coaster to be found. The best part is that these spaces can be used to promote your brewery! Using coasters as promotional products isn’t something new, but it has proven to be a useful tool for many businesses. Among the many benefits, these four are the top benefits to customizing coasters with your brewery’s logo.
Useful
As previously mentioned, coasters are used in many, many places. Everywhere there is a table or countertop that needs protection from sitting water formed by condensation, there will be a coaster. Promotional products are kept because they are useful to the people that have them. The more useful something is, the longer it is kept and the more likely someone will notice and recognize your brand.
Easy to customize
Logos are the main way a customer can recognize your brand. Coasters offer a unique opportunity in that they are customizable in multiple different ways. You can customize the shape, size, color, and material. It’s very easy to get your brewery’s style down on a coaster to attract the customers you want. You can even have your brewery’s address or phone number on the coaster to make it easy for your customers to find.
Pays for itself
The cost for coasters isn’t high to begin with, which makes it easier to pay back with new and recurring customers. Promotional Products Association International did a survey that found that half of the people surveyed kept useful promotional products for around 5 years or more. That is a long time to get customers seeing your brand and on their minds until they come to visit again. It also mentioned that customers given a promotional product are more likely to buy from the business that gave it to them. This means that there are many opportunities for new and repeat customers when given a coaster with your branding.
Great for giveaways
One last thing the study mentioned was that promotional products are more likely to gain customers when given away or used as a prize. Coasters are great as giveaways because they are useful and there was a positive experience with the brand. It also helps that the cost for coasters are much less than other promotional products.
If you are looking to make the most of your brewery’s branding, check out our promotional products. We are happy to help customize a variety of products to give your brewery the wow-factor.